Project leader Rob Mostyn writes:
"We are now 7 months into the myEcoCost project. It has been quite
challenging building up a momentum and aligning the thoughts of so many
contributors but the progress we are making is sound and I am very
pleased with the foundation work.
We have an official website now, we have completed our requirements
gathering and the system architecture is starting to take very good
shape. We are also starting to write papers for academic conferences
later in the year.
Several weeks ago one consortium partner addressed a cleaning industry
conference. The topic was about the 200 or so eco labels in use around
the world and the challenge consumers face in making sense of it all. In
brief he said "it isn't going to work". He
went on to mention his involvement in myEcoCost and some of the big
industry players expressed an immediate interest in the idea. So word is
starting to get around.
It would be wrong to think of this as "our" project. With the
Commission's financial support it is now a European project and I would
like to express my gratitude once again to the Commission and its
reviewers who rated our application so highly.
Here is an overall summary of what the project is up to:
* The theme of the EU Commission's funding call was "Innovative resource efficient technologies, processes and services".
* The tag line for the project is "Forming the nucleus of a novel ecological accounting system".
* The ultimate objective of the concept is to inform individual
consumers on a day-by-day basis whether they are living sustainably or
not, with the intent that people will modify their consumption in order
to lead one planet lifestyles.
We believe this is the beginning of society finding its way to living
sustainably and ensuring there is a habitable planet for us in 500 years
time. Thank you so much for your interest in it to date.
And now I have a favour to ask.
The best way to keep informed is to receive our project newsletter and
so I would like to invite you to register on the website to receive it.
This will keep you abreast of the achievement of the project in a more
timely fashion, with a newsletter being sent
every 2 months or so. It will always be brief and to the point and
there is no risk of email addresses being passed on to third parties. If
you go to www.myecocost.eu (drop the "www." if you are on a Mac using
Safari) and then click on "subscribe" in the lower
right corner of the window underneath Project Newsletter. And in case
you don.t want to register for yourself. you could do it for us! The
more people registering for the newsletter has our dissemination
statistics look that much better. ;-)"
This article has just come through as part of The Wrap, an update of developments from the Institute for Sustainable Futures at UTS (University of Technology Sydney). It is a great way to explore food issues systemically.
"The Love Food Hate Waste short film competition, organised by the
Institute and the City of Sydney, asked budding filmmakers to show the
world in either 30 seconds, or 3 to 5 minutes, why it’s important to
celebrate a healthy and sustainable love of food and highlight the
growing problem of food waste.
According to the NSW Environment Protection Authority, which funded
the competition as part of the Love Food Hate Waste program, NSW
households are throwing away edible food worth $2.5 billion each year.
The judging panel, including Costa Georgiadis, host of ABC’s
Gardening Australia, Jared Ingersol, founder of Danks Street Depot and
Sarah Wilson, television presenter and author, awarded Ryan Diefenbach’s
Rhythm of Waste best film in the 30 second category.
Ryan, a UTS student studying journalism and law, said that he had
never properly considered the issue of food waste before entering the
competition. “I decided to enter for the chance to develop my filmmaking
experience, but once I took a step back and understood the scale of the
problem I realised it’s an everyday issue that we can all help tackle,”
he said.
He enlisted his younger brother for Rhythm of Waste, portraying a child’s eating habits over a series of mornings contributing to bags of garbage.
Rhythm of Waste was also awarded the People’s Choice Award
after receiving the most votes in a public poll before the awards night
on the competition’s facebook page.
The 3 to 5 minute category was won by director Fiona McGee for Supervalue,
uncovering the lifecycle of a packet of fish fingers, from the life of
the fish in the ocean to the leftovers thrown in the bin after a meal.
To see the winning films, visit www.lovefoodfilm.com/films "